About the Author: Phil has worked with hundreds of entrepreneurs, start-ups and a good number of SMEs to bring their new product ideas to life. Trained originally as a product designer, Phil has run innovation team for the last 15 years and even developed and launched his own product gaining a listing in John Lewis. With all this experience, there’s little he hasn’t seen or personally experienced in the challenging journey of new product development. In order to pass on this wisdom and help companies better succeed in their own product aspirations, Phil has written hundreds of articles, several e-books and also these informative, easy to understand quick how to guides.
This guide covers the early stage idea development using rapid sketching and basic computer aided design.
Manufacturing a product presents unique challenges and this guide seeks to give an overview as to what to expect.
There is lots more to developing a new idea than just the product development. This guide takes you through more of the business side of things.
An overview of the process from initial idea to the finished product. Provide a good starting place for entrepreneurs with new product ideas.
How to develop a product considering your target market, commercial considerations and route to market.
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Bonus 40min extended case-study video!