This is the first critical step and most entrepreneurs, start-ups and small businesses do a half-hearted job of assessing new ideas and then wonder why their product doesn’t sell as well as they had hoped. Listen to this short podcast to gain an overview to how to validate a new product idea.
This case study is a deep dive into the various steps involved in taking this handheld product from concept to manufacture.
The product is a motorised shoe-shining device that sold 30,000 units in its first year and has been continuing to go from strength to strength.
The product was developed by the team at D2M and successfully funded on Kickstarter to cover the tooling and first batch production costs.
Click the image to download our pdf guide to choosing a product designer.
As an extra bonus, there are three videos below that are all crucial to watch before you make your final decision about a product design company.
The pdf includes a handy checklist that you can use when selecting the right company to use for your design work.
Don’t forget to ask us to quote as well:
These 3 common entrepreneur mistakes will ruin your start-up business! Watch now to make sure that your new company doesn’t suffer from the same errors.
These mistakes are the most common errors we’ve seen after over 12 years helping hundreds of people develop and launch their new products.