Infant Car Seat Design

car seat design

Best Design and Innovation Features in Baby Car Seats As parents as well as designers, we are always on the lookout for new, innovative products that solve everyday problems. We have a fair amount of experience designing new products for the baby and nursery sector, including launching our own pushchair brand, Ark. You don’t have […]

Design for your customer

Man showing woman a design on a screen

When designing a product, getting caught up in your ideas and opinions can be all too easy. However, it’s important to remember that the ultimate goal is to sell your product to a broad audience. To do this, it’s crucial to design with your customers in mind. In this article, we’ll share why you should […]


Bloxsafe™ BRIEF Martin Dubbey served with HM Customs and the UK Serious Organised Crime Agency for over thirty years. After noticing how big the problem of intrusion of hotel safes was, Martin came up with an idea to try and tackle the issue of safe infiltration. His invention was BloXsafe™, a visible deterrent that allows […]

Bag Flag

Bag Flag BRIEF After a short trip to a famous car museum in Stuttgart, Germany, leaving the museum with a branded Flag placed in a plain white non-branded Bag – the BagFlag idea was born! Millions of Bags and Flags are sold globally each year, both in promotional and retail market sectors. BagFlag combines these […]

Successfully funded on Kick Starter


Equerry Raised £30, 000 Through the Crowdfunding Platform Kickstarter! While many people pay attention to their image, what they wear and how they look, shining shoes may not top their ‘to do’ list especially in these days of synthetic materials. However, for those who own expensive leather footwear making them look great is usually a priority, […]

Paper Cutters

Avery Final Design

Avery DESCRIPTION A range of innovative paper cutting products that offer a beautiful aesthetic, enhanced ergonomics and soft rubber touch points. The unique guillotine guard was developed and tested by D2M and then patents filed internationally by a partner Chartered Patent Attorney. Market research focus groups and materials research was extensively conducted in order to […]

From idea

to successful


All the resources you will need:

Bonus 40min extended case-study video!